Manufacturing Industry Gathered at WIN EURASIA

Smart production technologies from 5G to Artificial Intelligence

As part of WIN EURASIA 2025, the Industrial Artificial Intelligence Special Area and the 5G Arena, implemented in collaboration with Türk Telekom and Nokia, offered visitors a chance to experience cutting-edge technologies firsthand. At this special platform, which featured more than 40 brands, 5G integrations and AI-supported smart production models developed to global standards were exhibited. With Nokia’s Digital Automation Cloud (DAC) technology creating a 5G coverage area, industrial use cases were presented live and in real-time.

Female welders stood out with live demonstrations

The Welding Application Special Area, which showcased the latest advancements in welding technology, attracted attention with live demos and panels. Companies conducted live welding demonstrations in their designated spaces, allowing visitors to experience the technologies firsthand. Additionally, thanks to collaborations with universities and vocational institutions, industry-focused panel sessions were held. One of the most remarkable moments was a live welding demonstration by the woman artist collective Atölye20, highlighting the powerful intersection of industry and art.

Hydrogen and power transmission technologies took center stage

Hydrogen and fuel cell technologies, which play a strategic role in the transition to renewable energy, were featured in a dedicated Hydrogen and Fuel Cells Special Area. Companies offering solutions and services in this field presented their products and technologies. Power transmission technologies were also explored in detail through a special forum area created in collaboration with Moneta Publishing. The forum hosted expert speakers who discussed the latest developments and application examples from various industries.

Industry & Art inspired visitors

This year marked the celebration of the Industry & Art theme at WIN EURASIA. This special project inspired visitors with a series of events. Renowned poet and author Sunay Akın gave a talk titled Industry & Art, where he discussed how art influences industry and vice versa, sharing human stories between the two worlds in his unique style. Artist Bager Akbay explored the fusion of art and technology in his talk Robots That Paint. His specially developed robotic arm performed live painting sessions throughout the trade fair. Additionally, the Metal Sculpture Exhibition by Atölye20 showcased how industrial materials can be transformed into aesthetic art forms. Curated by Atölye20 founders Sevgi and Hayri Karay, the exhibition featured striking works by artists such as Arzu Ertekin Demir, Pembe Tüzüner, Nilüfer Şatana, Neslihan Demircioğlu, Aysun Erten, Şule Zeybek and Özlem Başer. 

Business opportunities with Saudi Arabia

Saudi Arabia participated for the first time with a national pavilion, presenting its transformation in the industrial sector based on advanced production technologies to the audience. The pavilion included major institutions such as the Ministry of Industry and Mineral Resources (MIM), the Authority for Industrial Cities and Technology Zones (MODON), the Saudi Industrial Development Fund (SIDF), the National Industrial Development Center, the Saudi Export Development Authority and the Royal Commission for Jubail and Yanbu. Information about large-scale investments and industrial transformation in sectors such as automotive, aviation, renewable energy and food production were shared. During a special networking event held on May 29, deputy ministers from the Ministry of Industry and Mineral Resources presented Saudi Arabia’s strategic roadmap toward advanced manufacturing solutions. The event discussed topics like digitalization, automation, integration of smart production systems and opportunities for international cooperation.

B2B platform honoured with strategic transformation award

With the WIN EURASIA B2B platform, which received the Strategic Transformation Award, exhibitors and visitors were connected through AI-powered smart matching algorithms based on their interests via the platform that was made accessible before the event. Premium-positioned companies significantly increased both booth traffic and brand visibility thanks to advanced digital services. A total of 1,137 B2B meetings have been organized through the platform resulted in concrete business collaborations at the trade fair, highlighting the event’s commercial success.

Chinese logistics technologies

For the first time this year, Chinese Logistics Technologies were introduced by the Zhejiang Province Department of Commerce. The event featured 10 brands from the Zhejiang region specializing in logistics AGV systems, parking technologies, and logistics solutions.

(Source: Hannover Fairs Turkey Fuarcılık A.S.)